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ESG Validates Transporter as a Private-Cloud File Sync and Share Appliance that Delivers the Privacy, IT Control and Data Protection Business Users Demand

April 1, 2015 Comments off

Transporter 15SANTA CLARA, Calif. – April 1, 2015Connected DataTM, the creator of Transporter, today announced findings from an ESG Lab Test Drive report that validates the company’s Transporter private cloud storage appliance as an excellent business solution for file sync and share. The lab report, “Transporter from Connected Data,” explores the key features of Transporter and outlines how Connected Data makes distributed private clouds affordable for any organization, while delivering the enterprise-class features they need.

ESG identifies that file sharing for collaboration and improved productivity has become an expected part of the user experience in today’s corporate environments. It also outlines that organizations are struggling to maintain control of sensitive corporate data in an age of BYOD and widespread proliferation of cloud services. These are the challenges directly addressed by Transporter, the world’s first private cloud appliance. Designed for business, Transporter appliances allow corporate IT to leverage their existing infrastructure to build cloud services that maintain complete control over where data is stored and how it is shared, while providing Dropbox like simplicity for its users.

 “ESG Lab validated typical sync and share functionality along with simultaneous user editing, creation of links for sharing with external users, and mobile device access,” said Kerry Dolan, Lab Analyst and Vinny Choinski, Sr. Lab Analyst in the ESG report. “The Lab also validated administrative features, including integration with Active Directory for access control, integration with existing backup infrastructure, configuration of network ports and a Factory Reset option to remotely wipe data stored on a Transporter. These features demonstrated the business-class focus of Transporter, for both users and administrators.”

The ESG Lab Test Drive was performed by testing a Transporter 75 device. It took a deep, hands-on look at Transporter from both an end user and administrator perspective. Key features tested include:

  • Sharing and accessing files located in Transporter folders
  • Accessing remote files located in the Transporter Library
  • Versioning and undelete capability including restoring previously modified and deleted files
  • Sharing files via both standard and direct (private) links
  • Folder and user level read-only access controls for both desktop and mobile
  • Active Directory integration for users and groups

“Today’s business users are concerned about the compliance and security challenges presented by cloud-based file sharing, yet users continue to demand easier access to business content, especially when using mobile devices and when working remotely,” said Geoff Barrall, CEO, Connected Data. “Connected Data has the solution. With our innovative line of Transporter private cloud appliances, we deliver the efficiency and simplicity of the cloud with the privacy, security and control required in a managed data center. We are pleased that ESG Lab has validated our approach based on helping our customers to create their own sync and share service using their existing infrastructure.”

To access the complete ESG Lab Test Drive report, please visit:http://info.filetransporter.com/esg-lab-report.html

Tweet this:  ESG Lab Test Drive Validates @filetransporter from Connected Data as an Affordable, Private-Cloud Solution

About Connected Data
Connected DataTM, the creator of Transporter private cloud storage appliances is focused on changing the way consumers and businesses manage their files. Transporter appliances allow customers to privately sync, access, share and protect data at a fraction of the cost of fee-based cloud services. The fast-growing Transporter network includes over 35,000 users managing more than 20 Petabytes of storage all over the world. Connected Data is privately funded and based in Santa Clara, Calif. For more information, visit www.connecteddata.com.

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Connected Data and Transporter are trademarks or registered trademarks of Connected Data, Inc. All other trademarks used are the property of the respective trademark owners.

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The Sixth Flag Launches a Highly Secure Desktop As A Service for the Enterprise

March 26, 2015 Comments off

Raleigh, N.C. – March 25, 2015 – The Sixth Flag, Inc. (TSF), an emerging new technology firm, today released its web-based, HTML-rendered Desktop-as-a-Service that requires no dedicated hardware. The offering provides a unique solution specifically designed to address the increasing challenges faced by today’s distributed workforce. With nothing more than a browser, users can access their cloud-based corporate desktop, whether from a laptop, PC desktop or tablet.  Because user data is not stored on the local device, loss of a device does not represent compromised sensitive company data.

According to Pete Kofod, co-founder and CEO at TSF, “Our solution targets mobile users, contract, seasonal and temporary personnel as well as select employees that are targeted for corporate espionage.”

“Taken together, those groups of corporate technology users consume disproportionate resources to prevent security breaches and mitigate data risk. When you include the compliance requirements and  capital costs associated with asset management, organizations of all sizes face serious challenges when dealing with the complexities of managing the desktops of a globally distributed work force.”

“The prevailing ‘solutions’ today are limited to one-offs,” Kofod explains. “Corporate technology departments need to be flexible in resource allocation, yet a significant part of the overall budget is the capital outlay towards corporate desktops, forcing IT staff to continuously support one-off solutions for these emerging requirements, which are neither practical nor cost effective.”

Unlike other vendors offering Desktop-as-a-Service solutions, The Sixth Flag is specifically designed to serve the remote enterprise user.   “What we do is pretty straight forward,” Kofod continues. “we offer secure, easy-to-manage desktops to remote users without breaking the bank.”

According to David Kinghorn, co-founder and chief technology officer, by using TSF’s solution, organizations can manage the configuration and software installed on the desktop, including popular office productivity and line of business applications. TSF supports a complete Microsoft-based desktop user experience, including print and file management and more.

“With our offering, all you need is a current web browser,” he says. “This includes all desktops as well as tablets, because we do not rely on any plugin or download.”

At the end of every computing session, all user information is encrypted, stored and the desktop is, in effect, destroyed. Subsequently, every time a user logs in, they receive a fresh desktop with their data and settings intact. Kinghorn points out that any persistent threat that has found its way on to the desktop is deleted along with the desktop at the session’s end.

Exclusive to the TSF offering is a patent-pending “watermark” function. The unique pattern is overlaid on the screen session, discouraging users from leaking sensitive data by photographing or capturing desktop screen shots.  “We received requests for this feature from firms that have been significantly harmed by unauthorized leaks,” says Kofod.

TSF supports Active Directory authentication.  System administrators can implement traditional desktop group policies.  Additionally, the administrators can also restrict uploads/downloads, Internet access, printing, copy and paste, as well as other functions using the TSF administrative console.

In its most restrictive configuration, TSF is comparable to a “clean room” in biotech. What happens on that desktop cannot leave. It can’t be sent via email or saved to cloud-based file storage.

“When high-risk groups collaborate using The Sixth Flag, they are in essence fenced off, without any meaningful drop-off in productivity,” he says. “Even if they pick up malware, it disappears when they sign off.”

No capital investment or long-term commitment is required.  From service costs, to desktop licensing, TSF rolls all those costs into a monthly fee.  For organizations that have seasonal, temporary or contract workers, there is no need to make a long term investment to meet short term requirements.

With today’s increasing demand for “bring your own device” (BYOD) working environments, IT departments face the challenge of maintaining internal controls through a standardized corporate platform. TSF enables full BYOD, eliminating the need to provide and manage end-user physical desktops, while facilitating standardization and significantly reducing capital expenditures on desktop hardware.

“Best of all,” Shane Yocum, Vice President of Business Development notes, “TSF can be deployed for an organization in as little as 20 minutes.  A recent use case is a customer wanting to set up a disaster recovery environment.  There is no way to do that cost effectively using traditional DaaS licensing,” he notes, “but we have a DR licensing model that allows organizations to maintain a Desktop DR environment very economically.”

About The Sixth Flag, Inc.

The Sixth Flag Inc, is a Raleigh, North Carolina-based  Desktop-as-a-Service firm for global teams and organizations in need of Remote Desktop Management solutions.  Launched in 2015, TSF provides a web-based, cost effective and secure throw away desktop for today’s global, mobile teams. Its cloud-based, HTML-rendered Desktop-as-a-Service requires no dedicated hardware, thereby eliminating the need for organizations to spend on capital outlay. With nothing more than a browser, users can access their corporate desktop from anywhere in the world, whether from a laptop, desktop, or tablet.  Because user data is not stored on the local device, loss of a device does not represent compromise of sensitive organizational data. For more information, visit www.thesixthflag.com

Barracuda Security and Storage Solutions Now Available on vCloud Air

March 10, 2015 Comments off

Barracuda Networks, Inc.Campbell, Calif. (MARCH 10, 2015) – Barracuda Networks, Inc. (NYSE: CUDA), a leading provider of cloud-connected security and storage solutions, today announced that Barracuda NG Firewall, Barracuda Message Archiver, Barracuda Spam Firewall and Barracuda Web Application Firewall have achieved VMware Ready – vCloud Air™ status. This designation indicates that the products have undergone technical validation within the vCloud Air environment, and are supported on VMware vCloud Air®.

“We are pleased that Barracuda has joined the vCloud Air ISV Program and has achieved VMware Ready – vCloud Air certification. Barracuda NG Firewall, Barracuda Message Archiver, Barracuda Spam Firewall and Barracuda Web Application Firewall qualify for the VMware Ready – vCloud Air logo, signifying to customers that it works seamlessly within VMware vCloud Air, and can be deployed in production with confidence,” said Howard Hall, senior director, Alliances, VMware.

Additionally Barracuda is a member of the Access tier of the vCloud Air ISV program and is listed on the VMware Solution Exchange.

Organizations extending workloads to the cloud face additional security challenges from an increased attack surface. Businesses need to secure email and applications, including the data they access. With VMware Ready – vCloud Air products, Barracuda is providing easier management and security in hybrid environments. Product highlights include:

  • Barracuda NG Firewall: Delivers next-generation firewalling capabilities and high-speed (>1Gbps) site-to-site remote access to on-premises, hybrid and cloud environments.
  • Barracuda Message Archiver: Delivers cloud-connected email archiving for efficiency and eDiscovery in hybrid cloud environments.
  • Barracuda Spam Firewall: Provides best-of-breed email threat protection, allowingcustomers to encrypt messages and leverage the cloud to extend email protection if mail servers become unavailable.
  • Barracuda Web Application Firewall: Provides a secure path for customers to move their applications dynamically throughout the data center and into the cloud.

“Securing business data moving through the data center both on-premises and in the cloud can be complex and reveal no shortage of security challenges,” said Nicole Napiltonia, VP of Alliances, Barracuda. “We’re extremely pleased to see Barracuda’s security and storage solutions have achieved VMware Ready status for businesses using vCloud Air to benefit our mutual customers and further Barracuda’s goal of providing total threat protection to our customers.”

The VMware Ready program is a co-branding benefit of the Technology Alliance Partner (TAP) program that makes it easy for customers to identify partner products certified to work with VMware cloud infrastructure. Customers can use these products and solutions to lower project risks and realize cost savings over custom-built solutions. With thousands of members worldwide, the VMware TAP program includes best-of-breed technology partners with the shared commitment to bring the best expertise and business solution for each unique customer need.

Resources

For more information about Barracuda security and storage solutions available on vCloud Air, please visit http://cuda.co/cudavcloud.

Pricing and Availability

Barracuda NG Firewall on vCloud Air is available today in the Bring Your Own License (BYOL) model and can be found within the online VMware Solution Exchange (VSX) at http://cuda.co/ngfwvcloud.

Barracuda Message Archiver on vCloud Air is available today in the BYOL model and can be found within the online VMware Solution Exchange (VSX) at http://cuda.co/bmavcloud.

Barracuda Spam Firewall on vCloud Air is available today in the BYOL model and can be found within the online VMware Solution Exchange (VSX) at http://cuda.co/bsfvcloud.

Barracuda Web Application Firewall on vCloud Air is available today in the BYOL model and can be found within the online VMware Solution Exchange (VSX) at http://cuda.co/wafvcloud

About Barracuda Networks, Inc. (NYSE: CUDA)

Barracuda (NYSE: CUDA) provides cloud-connected security and storage solutions that simplify IT. These powerful, easy-to-use and affordable solutions are trusted by more than 150,000 organizations worldwide and are delivered in appliance, virtual appliance, cloud and hybrid deployments. Barracuda’s customer-centric business model focuses on delivering high-value, subscription-based IT solutions that provide end-to-end network and data security. For additional information, please visit barracuda.com.

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Barracuda, Barracuda Networks, and the Barracuda Networks logo are trademarks or registered trademarks of Barracuda Networks, Inc. in the U.S. or other regions.

Forward-Looking Statements 

This press release contains forward-looking statements, including statements regarding the interoperability, benefits, and performance of the Barracuda products with VMware vCloud Air. You should not place undue reliance on these forward-looking statements because they involve known and unknown risks, uncertainties and other factors that are, in some cases, beyond the Company’s control and that could cause the Company’s results to differ materially from those expressed or implied by such forward-looking statements.  Factors that could materially affect the Company’s business and financial results include, but are not limited to customer response to the Company’s products, as well as those factors set forth in the Company’s filings with the Securities and Exchange Commission. The Company expressly disclaims any intent or obligation to update the forward-looking information to reflect events that occur or circumstances that exist after the date of this press release.

VMware, VMware vCloud Air and VMware Ready are registered trademarks or trademarks of VMware, Inc. in the United States and other jurisdictions. The use of the word “partner” and/or “partnership” does not imply a legal partnership relationship between VMware and any other company.

Black Friday/Cyber Monday Deals for IT Professionals

November 25, 2014 Comments off

LantronixFor four days, Lantronix is offering 20% off all the products on their Web site, including those designed for the IT crowd.  Here are a few spotlighted products:

  • xPrintServer – Office and Cloud Print Editions – with an increasing number of employees bringing their mobile devices to work, the xPrintServer offers the ideal mobile printing solution.  The Office Edition is designed for iPads and iPhones while the Cloud Print Edition is designed for mobile devices running Android OS, Chrome OS or Chrome browsers.  Both versions come with a host of security and enterprise management features. Check out this videos here: xPrintServer – Office Edition Video and xPrintServer – Cloud Print Edition
  • SLC 8000 advanced modular console manager – provides secure in-band and out-of-band management that allows IT personnel to centrally manage, monitor and troubleshoot IT equipment.  This reduces downtime and increases response efficiency so that IT incidents are resolved quickly and with minimal or no network disruption.  Check out the video here: https://www.youtube.com/watch?v=mRP6aoro87g

To redeem the 20% off for these and other products, simply visit www.lantronix.com and enter promo code BFCM2014 during the check-out process.  The offer runs from 12:01 a.m. Friday, November 28 through 11:59 p.m. Monday, December 1.

For more info, check out the media advisory: Print Easily — Gifts That iPad, iPhone and Android Users Will Love This Holiday Season.

Cloud is Reshaping the World of Business for SMBs

June 29, 2014 Comments off

Cloud: Reshaping the World of BusinessOn Thursday, June 26, I participated in an hour-long IBM Business Insider Spreecast titled, “Cloud: Reshaping the World of Business,” where host Paul Gillin led the panel through a series of questions and thought points concerning Cloud and small to medium-sized businesses. There was also an associated Twitter Chat that used hashtag, #SMB4Cloud, that I participated in during the event. Though you can’t attend the live event now, you can click the link above and connect to the Spreecast and gain insight into the discussion that we had.

There were a few major highlights that sprang from the panel and participants. First, is the concept that mature businesses move slower to adopt new technologies than their newer counterparts do. Startups are especially onboard with new technologies, such as cloud computing, cloud storage, and Infrastructure as a Service (IaaS). Startups don’t always have the capital to purchase infrastructure and data center space that can run into the millions of dollars for the kind of computing power required to run high capacity applications, to store big data, to maintain a potentially huge number of customers, to supply adequate bandwidth, and to provide 24×7 service uptimes.

Startups have to leverage cloud computing, IaaS, and new technologies in order to get into the market and compete effectively against established businesses.

Second, cloud computing allows companies, at any stage of development, to get to market faster than is possible with traditional computing infrastructure. Provisioning times with IaaS is measured in minutes rather than in weeks or in months.

Third, using a cloud provider or managed service provider (MSP) allows a company to use expertise that might not be available within the company. MSPs also allows companies to leverage these skills that might be out of their salary range. SMBs can effectively compete on a scale and at a speed that wasn’t possible just a few years ago. Only large companies could move infrastructure, people, and skills fast enough and on a large enough scale to take on significant contracts. Cloud computing has opened up new possibilities and expanded business opportunities for SMBs.

Fourth, cloud computing offers a high level of simplicity for SMBs. There are services available that are very easy to use. If the business doesn’t require a lot of customization or specialized services, then cloud usage can be as simple as a few mouse clicks, which allows SMBs to use current employee skillsets to step into cloud services without the complexity.

Finally, the cloud transforms IT people into business people. Fixing computers and troubleshooting problems now shifts to a provider. IT people are now becoming more focused on business outcomes, customer satisfaction, and business growth rather than day-to-day break/fix and operational objectives of running an IT shop.

Panelists:

Paul Gillin – Paul Gillin Communications, Host.
John Mason – General Manager, Midmarket at IBM.
Laurie McCabe – Co-founder and Partner, The SBM Group.
Subbu Balakrishnan – CTO and Co-founder, Good.co.

One of the panelists noted that, “Cloud works for DIY and “Do It For Me” businesses alike.”

That statement covers the gamut of what cloud computing can do for businesses at whatever comfort or expertise level they have at their disposal. Although it’s difficult for some IT people, even CIOs, to see is that if your company isn’t an IT company, then there’s no reason to be in the IT business. Cloud makes it possible to be in the business you’re in, but have the computing power you need to run your business without becoming an IT business.

The conclusions from the Spreecast and the Twitter Chat can be summarized as the following:

  • Established businesses must embrace cloud computing to remain relevant
  • Startups and young businesses use new technologies and adapt faster
  • Cloud computing enables a faster startup and faster presence for new services
  • Cloud computing is transforming IT from a service to a business quality organization
  • IaaS significantly shortens infrastructure provisioning times
  • Cloud computing allows businesses to focus on business rather than on IT

Cloud computing, for some, is quite controversial, but few would argue that cloud isn’t transformative and a paradigm shift from business as usual. Businesses that want to remain relevant and those that want to become agile, or even virtual, should examine the possibilities of what cloud can offer them.

If you’re considering cloud computing for your business, check out IBM’s Cloud Computing Marketplace.
IBM_logoThis post was written as part of the IBM for Midsize Business program, which provides midsize businesses with the tools, expertise and solutions they need to become engines of a smarter planet.

I’ve been compensated to contribute to this program, but the opinions expressed in this post are my own and don’t necessarily represent IBM’s positions, strategies or opinions.

IBM’s Entry into Software-Defined Storage: Elastic Storage

May 30, 2014 Comments off

StorageBy now, everyone has heard of the hot new buzzword: software-defined data center (SDDC). SDDC is the new data center paradigm where everything is software-defined: network, computers, and storage. Yes, there’s underlying hardware making the whole thing possible but what do software-defined resources really do for us? The answer is simple: It abstracts hardware into pooled resources that users can partake of in discreet slices for cloud applications and for cloud workloads.

But the real story here is IBM’s venture into software-defined storage that it calls Elastic Storage. On May 12, 2014, IBM announced a portfolio of software defined storage products that deliver improved economics at the same time they enable organizations to access and process any type of data, on any type of storage device, anywhere in the world. Elastic Storage offers unprecedented performance, infinite scale, and is capable of reducing storage costs up to 90 percent by automatically moving data onto the most economical storage device.

For example, if a company has data that’s accessed infrequently, that data will be moved to tape or to low cost disk systems for archiving. Alternatively, data that’s accessed regularly or that requires high speed access will be moved to flash storage. Data redistribution is based on policy-driven rules and data analytics. This type of automated data movement shows cost savings of up to 90 percent.

“Born in IBM Research Labs, this new, patented breakthrough technology allows enterprises to exploit – not just manage – the exploding growth of data in a variety of forms generated by countless devices, sensors, business processes, and social networks. The new storage software is ideally suited for the most data-intensive applications, which require high-speed access to massive volumes of information – from seismic data processing, risk management and financial analysis, weather modeling, and scientific research, to determining the next best action in real-time retail situations.”

Elastic Storage features and benefits:

As for performance, IBM’s Elastic Storages boasts the capability of scanning over 10 billion files on just one cluster in less than 45 minutes. This type of performance as extreme implications for analytics and big data applications. IBM’s Elastic Storage solution is built for performance for big data and is based on the same technologies used in the Watson computer.

“Elastic Storage offers unprecedented performance, infinite scale, and is capable of reducing storage costs up to 90 percent by automatically moving data onto the most economical storage device.”

 

Part of Elastic Storage’s performance enhancement is due to IBM’s parallel data access technology: (General Parallel File System (GPFS). It eliminates the performance bottlenecks and so-called “choke” points of other data access algorithms and technologies.

What it all means is that now you have the same capability to access, analyze, and report on huge data sets in a fraction of the time it used to take to perform these analyses as large companies have. Elastic Storage puts the data where it needs to be to best serve you and your data requirements at a tremendous cost savings.

IBM Elastic Storage supports OpenStack Cinder and Swift interfaces. IBM is a platinum sponsor of OpenStack Foundation and is now its second most prolific contributor. It also supports other open APIs, such as POSIX and Hadoop.

IBM_logoThis post was written as part of the IBM for Midsize Business program, which provides midsize businesses with the tools, expertise and solutions they need to become engines of a smarter planet.

I’ve been compensated to contribute to this program, but the opinions expressed in this post are my own and don’t necessarily represent IBM’s positions, strategies or opinions.

Mid-market Business Cloud Transition Pain Points (Podcast)

April 25, 2012 Comments off

IBM’s Vice President of Global Mid-market Sales, Mike McClurg, and I discuss IBM’s role in transitioning mid-sized businesses into virtualized infrastructures and cloud-based technologies. We discuss IaaS, SaaS and pain points associated with the shift to hosted solutions. 21 minutes. MP3 format.

IBM_MidMarket_Cloud_Discussion_with_MikeMcClurg_Apr_2012

IBM for Midsize Business

This post was written as part of the IBM for Midsize Business program, which provides midsize businesses with the tools, expertise and solutions they need to become engines of a smarter planet.

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Why You Need Infrastructure as a Service (IaaS)

January 7, 2012 1 comment

Infrastructure as a Service is that part of cloud computing that allows you to lease and manage computing infrastructure for your business needs. Computing infrastructure includes virtual machines (VMs), operating systems, middleware, runtime components, network, storage, data and applications. Cloud computing vendors provide the necessary underlying physical hardware (servers, network, storage) that they own and manage transparently in the background. The two worlds have little crossover. The cloud vendor and customer have a non-intrusive relationship with one another just as you currently do with your web hosting provider. They’re there when you need help but their direct involvement in your business is zero.

The cloud vendor also supplies you with a management interface in which you work with your infrastructure. You’re responsible for license management for your operating systems and software. You pay for compute resources per CPU, per hour, per gigabyte of bandwidth, per gigabyte of storage or a combination.

The Three Faces of IaaS

IaaS isn’t as simple as a single offering but the boundaries between types are well-drawn. First, you have the Private Cloud. Private IaaS is exactly what you think it is—a dedicated, private infrastructure. Think of your own data center setup as a Private Cloud IaaS. Of course, unless you have cloud infrastructure (virtualization, storage, extreme redundancy, etc.), it isn’t officially a cloud but you get the idea.
On the other end of the spectrum is the Public Cloud. A Public Cloud is a 100 percent hosted solution. You own no hardware. It is the Public Cloud that is the focus of this article.
If you combine the two cloud concepts, you have what’s known as a Hybrid Cloud. A Hybrid Cloud can be any percentage mixture of Private and Public infrastructures for your company. Most companies will evolve into this type of cloud from a traditional, private hardware infrastructure to a cloud-based one.

A Hybrid Cloud is the solution that cloud vendors recommend to their customers who’ve grown their own data centers and that are comfortable with that model. Mix your Private Cloud with the Public Cloud for a solid and complete solution for you and your customers. A Hybrid Cloud mixes the security and control of a traditional data center with hosted cloud infrastructure. Typically, companies will transition their disaster recovery efforts to the Public Cloud while retaining production operations in-house in a Private Cloud.

Industry experts view Hybrid Clouds as a transitional step to a full Private Cloud. They see this process as a stepwise migration. As leases and service contracts expire, companies will move their computing workloads from private data center architecture and Private Clouds to virtualized architecture in the Public Cloud.

Analysts predict that by the end of 2012, as many as 20% of businesses will exist completely in the Public Cloud.

Cost Savings But Not Where You Think

Cost tops the advantages of IaaS cloud computing. To purchase the same amount of physical computing power, to manage that computing power and to house that computing power costs many times more than bulk pricing from a cloud vendor. IaaS is basically hardware outsourcing. You don’t own the hardware. You don’t manage the hardware. You use the hardware but its care and feeding are not your problem.

Put whatever moniker on cloud computing’s IaaS that you want but it’s really no different than what you probably do now in your current data center. Unless you own your data center, pay its staff, maintain the facility and physically service your own hardware, then you’re already using hardware (infrastructure) as a service. The primary difference in a standard data center space lease and IaaS is that you don’t have to deal with any hardware.

IaaS frees you from purchasing or leasing hardware, having it shipped to the data center, paying someone to deploy it into a rack, paying for that rack space, managing the hardware throughout its life cycle and taking care of its disposal. That’s why traditional data center infrastructure management is expensive. You have to pay for the hardware, you have to pay for maintenance, you have to pay for management and you have to pay for the business services that required all of this expense in the first place.

On the other side of the argument, cloud opponents state that your TCO is no lower with IaaS than with traditional data center service. This might be true from a pure hardware point-of-view. After all, the IaaS vendor has to pay for the data center infrastructure and pass his costs on to you. However, the savings is in the form of labor costs.

Count the number of full-time employees (FTEs) you have on hand right now to manage your infrastructure. Now, count the number of FTEs you’ll require by not managing any hardware. Is there a significant difference between the two numbers? Add up the total cost of those FTEs who you won’t need anymore and multiply that number by three years (standard hardware lease length). That number is your savings.

Since your new virtual infrastructure comes with online management tools for creating new servers, installing operating systems, presenting storage and configuring network, you’ll need fewer FTEs to handle the job.

Lower Entry Barriers and Rapid Innovation

IaaS also lowers the financial and logistical barriers for startup businesses to enter the market and push their products and services to customers in a fraction of the standard timeframe. The IaaS model allows startups to start small and grow to any size on the pay-as-you-go plan. There’s not a huge outlay of capital on hardware and FTEs that traditionally built businesses have experienced.

Another advantage of IaaS is rapid innovation. For example, if you have an idea for a new service today, you could spin up a virtual test infrastructure for a few hundred dollars, test your service, demo your service and deploy a working business model in a matter of days instead of months. In a time when windows of opportunity are often very small, IaaS makes sense for who need a quick service build-out to show investors or potential customers.

Embrace the Elastic and Mobile Cloud

IaaS also makes your company mobile, elastic and global. You can manage your systems from anywhere, you can shrink and grow your computing infrastructure as needed and you can keep your global customers happy with zero downtime. And, since you’re not tied to a server room or data center, your office location is irrelevant. You can work from home and your employees can be spread across the globe.

Have you ever had to move systems, network and storage from one location to another? If you have, you know about expense, outage and failure. Most cloud vendors maintain geographically disparate data center locations to ensure zero downtime for your infrastructure. Sure, there’s an additional cost for the service but how much is your current disaster recovery solution costing you?

Summary

You need IaaS because you need mobility, agility, stability, availability, elasticity and frugality in your business. You can save money. You can beat the competition to market. And, you can do it with the peace of mind that someone else is minding the hardware foundation under your business.

Where to Go from Here

If you’re considering moving to an IaaS solution or you’re part of a startup, contact a cloud vendor and discuss your needs. Remember that not all cloud vendors can or will give you good advice. Look for experience, longevity, availability, customer service and customer satisfaction in your quest to migrate to the cloud. Remember that your partnership with a cloud vendor is an important one. It’s more than a simple landlord-tenant relationship; it’s a cohabitation. You’re domestic partners and you have to select wisely. So, you need to find a partner who can help you make a smooth transition to your desired level of cloud adoption, since you’re going to be there a very long time.

This post was written as part of the IBM for Midsize Business program, which provides midsize businesses with the tools, expertise and solutions they need to become engines of a smarter planet.

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